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Tuesday, May 23, 2006
Hong Kong loves the PSP
Something I've noticed when I've been riding the subway system here, or the buses, or the trains, is that the PSP is the gaming device of choice for Hong Kong commuters. This is only my anecdotal observation of course, but there have been a number of occasions when I've been on the subway and at least 4 other people in my carriage have all been engrossed in their PSP. Now I have some evidence to back me up - using Google Trends I did a comparison of search volumes for the PSP, the Xbox360 and the Nintendo DS. (I know the Xbox isn't a portable device but all three systems are relatively new and I figured that most people buy just one.)
Lo and behold - "PSP" (in the blue) gets the largest volume of searches, and Hong Kong is the city that searches Google for the PSP more than any other in the world (check the link to the search to see cities/regions/languages). So if you're going to tailor content for a portable data platform in Hong Kong (say for an advertising campaign) I think the safe bet would be the PSP.
tags: psp | google | hongkong
Lo and behold - "PSP" (in the blue) gets the largest volume of searches, and Hong Kong is the city that searches Google for the PSP more than any other in the world (check the link to the search to see cities/regions/languages). So if you're going to tailor content for a portable data platform in Hong Kong (say for an advertising campaign) I think the safe bet would be the PSP.
tags: psp | google | hongkong
Comments:
in addition to gaming, i just learned another wonderful usage of that handy dandy PSP! i saw it on a couple of occasions, not only girls mind you, the player/user was using the reflection of the blank screen to "check" themselves... hair, makeup, etc... i thought that was just wonderful. went WAY beyond the designer's original intent!
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